Case Study: Reputation Management
Clearview Eye & Laser partnered with Sophrona to enhance their online presence through automated reputation management. Now, Clearview owns their reputation and takes action on insights.
Company: Clearview Eye & Laser
Industry: Ophthalmology
Location: Seattle, Washington
Solution: Sophrona’s Automated Review Management
Challenge: With two locations in the Greater Seattle Area, Clearview has several competitors in routine, medical and surgical eye care. The practice did not have many reviews online and star ratings were low. The negative review rating was also spilling over to potential employees. After researching the practice online, applicants voiced concerns about patient comments during the hiring process. Clearview was looking for a better way to monitor, manage and respond to reviews.
Solution: Increasing the volume of patient reviews to top sites like Google has helped Clearview own their reputation. Highlighting a more accurate picture of the practice’s quality of care removes a negative hurdle for future patients and team members. Capturing more online reviews through Sophrona’s automation provides an opportunity to listen and learn from the patient experience.
Result: Clearview Eye & Laser saw immediate results with Sophrona’s reputation management suite, achieving 4.0-4.3 stars and 5.0 on doctor Google pages. Their satisfaction rate soared to 96% thanks to the generation of steady, new patient reviews across practice profiles. Automating patient outreach with Sophrona simplified the online review process for staff and patients, and improved Clearview’s online reputation.
"We didn’t feel that our online reputation reflected an accurate picture of our practice. Within the first six months, Sophrona helped us set things right. Our reputation management suite is able to proactively capture more reviews giving a voice to our happy patients."
Louise Coomes, Controller, Clearview Eye & Laser
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